Friday, May 20, 2011
Coatings market surging sales model is the rise of new ideas like contrarian.
Paint companies do not cover the market, "ambition" distinctive brand marketing strategy.
Revival craze swept the world in 2010 A New Aspect of the recovery of chemical coatings.
Pure gray style seek to 120 square meters of space design of introverted [map]
Design coordination really is not difficult, it's not hard to design because this space will be very interesting. Design motif, natural or white color tone, local use. Living-dining room of permeability, conveniently Cola Japan West.
Kitchen with dining room of the nearby interaction, easy sweet South pass North cover. Because personnel structure simple, the study from master connected to a functional room with permeability leisure patterns, making each space planning assignments are relatively lenient.
India economic stimulus plan "to stimulate the further development of the coatings industry
It is noted that "at present coatings industry benefit from a series of economic stimulus plan, the Government once you stop these stimulus, is bound to the entire industry have serious adverse effects. "Shalimar coatings company (ShalimarPaints) Executive Director Sam DIPP-salda (MrSandeepSarda) describes the road he took it that the economic stimulus plan should be in the next six months, including consumption tax has been reduced from 16% to 8%.
Mr. said that salda titanium dioxide (the main raw material for paint industry) import duties taxes and paint the same rate as that for the finished product. But in fact, titanium dioxide of import duties should be less than the rate of coating, so that the Government should reduce the rates of titanium dioxide pigment.
Salda as GST (VAT, consumption and service tax) planning a clear road map, he hoped that the road map should be adopted by the Government as soon as possible, put into practice.
India Kansai, Lora coatings company Managing Director (KansaiNerolacPaints) believes that the Government of Mr. h.m.bharuka to control the deficit, you must expand the tax net, the implementation of financial reform, but also for GST and direct tax code establish clear roadmap. In addition, the Government required the implementation of purchasing power parity (PPP) policy, for construction of infrastructure for new stimulus, by controlling the exposure and to environmental protection expenditure formulate preferential policies to reduce subsidies. Mr. Bharuka said that while India economy performed well, we still need to guard against clouds world economic environment. Therefore, we need to gradually stop economic stimulus package to the benign my enterprise assumes the trend of development.
Bedroom loft home with simple happiness of a family of three nest [Photos].
Family of three super-refined decoration home rustic clear [Photos].
14 tips for home buyers home buyers should not buy a bedroom layout [map].
National first: newborn deaths caused by the compensation for decoration (Photos).
Coatings market "foreign wind" blowing frost national enterprises, such as how to fulfill the rise.
Saturday, May 7, 2011
Color scheme of the four principles of expert ideas get the choice of paint color.
Furniture, paint testing is no "national standard" embarrassing smelly trap complaints.
White collar MM small big love 27 tuxiu meimei 1 room 1 Hall premium home [map]
Little big spell 20 flat following mini small bedroom decoration scheme [map]
10-20 flat mini small bedroom decorating scheme, small space can also be pleasant decoration.
Secret 1, open barrier, do a "open" bedroom
If the bedroom is too small, and realistic conditions and permits (does not affect the load-bearing walls), simply open up the living room and bedroom.
This will not only reduce the narrow sense except in the bedroom, living room visually on immediate large double. Of course, similar to that of the tint with bedding, hanging pendant sense of translucent bulian will help create a romantic atmosphere of the petty bourgeoisie.
"The environmental craze," then set off a new wave of paint raw materials can be fried vegetables or drinking
Currently on the market, and beautiful naked painted painting advertising methods are common, an exhibition, a manufacturer of coatings staff directly with fried vegetables and taste also the paint can be accepted, but a brand paint, in order to prove that brand coating is environmentally friendly products without a doubt, even holding the paint tank to drink up, let people shocked and stunned! this profit eyebrow ads really make memories for the product, or even have a good impression. But can "drink" really is "green"? some consumers questioned its just hype! so what real people are really friendly drink paint or really hype?
Green heat coating market "," how weird business publicity
Nowadays, the coatings market was the hottest environmental protection, consumers are most concerned about coatings are coatings, environmental protection, drinking in the human body brush paint things that often heard. For more and more attention to environmental protection, social trends, many consumers are easy when you purchase paint in a environmentally friendly common misconception is that as long as the environmental indicators higher is better. Paint the key environmental protection! so coatings businesses that ingenious effects with a variety of "eyeballs" to prove that the consumer demand for "green".
Water-based acrylic coating products to fully, as a transitional product composition, strength, low, the life is short, content is low. While the world some brand water-based paint often have a super green features, greatly enhance its physical properties, high hardness, coating full bright, strong adhesion, abrasion resistant, resistant to scratch, and can be used for the direct coating wood floor surface.
Purchase paint to watch out for "green hype trap"
First, the coatings are chemicals and non-food or cosmetics, this is two different concepts. Second, buy coatings are used for brushing, not to drink. We see this kind of business promotion Act and the consumer and the purpose and results are not consistent. So, do not be the business concept of hype to mislead.
Paint itself is a rational products, consumption of a long life cycle, when consumers buy, to carefully compare and choose from. Many consumers purchase consideration most mainly include the coating of quality, environmental protection, color, price and other factors, but these factors in the hearts of different consumers of weight is not the same. But together, we all want to paint themselves, in line with the room environment needs, in line with their own personality and taste. For product safety, consumer confidence to be more scientific data and genuine experimental proof.
For the "Belle nude painting," and "paint" live cooking "and" drink paint to these pure, Bo gimmick to mislead the consumer into the myth of advertising not only require consumers to enhance their own knowledge and ability to discern the "wear" business intention of speculation also requires relevant departments of the relevant regulation, in order to eradicate these phenomena. As the Chinese coatings market is increasingly tending to maturation, paint brand and paint companies more and more, bring paint companies and paint brand competition is increasingly fierce. In fact, a paint brand products end ring not environmentally friendly, really need to rely on the quality of the product after use to prove, not closely rely on people's excessive speculation.
From the paint industry "low carbon" that open to speculation about hot hot marketing.
Increased demand for low-carbon wood furniture using environmentally friendly water-based paint.
Master bedroom paint color with the achievements of the classic "lust" home.
Not because they are cheap - genuine brand paint a thousand miles of bad bad word decoration.
Anti-corrosion coatings teach you how to choose the right notes of the anti-corrosion coating.
Monday, April 25, 2011
Inventory of the first half of the paint industry television advertising to capture different positions (figure)
2009 paint enterprises large-scale launch TV ad. Different enterprise brand concept, select different television TV vector to pass to the different groups in the coatings industry product information, brand information, has its own characteristics to capture the different effects of the "position", different levels of consumers.
Just as different paint companies have different branding strategies, TV ads are downright reflects this. Throughout 2009, the coating is to promote corporate advertising, brand, promotion of enterprise products, the enterprise investment.
Classic lacquer
Classic paint Hunan TV TV commercials into Hunan TV, such as "day" and other sections
TV advertising theme: Classic lacquer China-us
From white-collar workers, housewives, each with different groups of pregnant women out of the net, resistance to scrub classics paint, highlighting the various features of classical painting. Last value of $ 238 launched blue cover NET taste classic lacquer.
The advertising content you see classic paint lead with net taste concept, products suitable for different consumer groups.
Redbud paint
Redbud paint strong landing CCTV put CCTV advertising
TV advertising topics: redbud paint out spring
For kids, lovers, the elderly and other groups, brush out happy spring, romantic spring, spring of health, for you to House paint out spring!
Redbud paint advertising that contains different consumer groups, romantic and full of ads that make you feel spring around you.
Taiho paint
Taiho paint quality borderless television commercials into Hunan TV
TV advertising topics: quality knows no borders
Through advertising, delivery coating quality concept, emphasizing quality knows no borders, only a different choice.
America's paint coated
Placement of CCTV advertising
Mainly in investment-oriented
The above describes the different TV ads reflect the different needs of the coatings industry, you pass the quality, I'm inviting you romantic, my reason.
Advertising as a secondary means coatings brand, coating product promotion, play a positive role. But consumers are able to accept the coating product, you also need to enhance their own building, guarantee product quality, provide good after-sales service. From sales to construction can give good advice, so that the end consumer satisfaction is paint companies continue the pursuit of the objectives.
No matter what way of promotion, paint enterprises are not forget our brand-building, strictly controlling the quality of products, the promotion of power can only be achieved sales growth.
Paint stores such as battlefield shopping short knives show win stunt
The low-carbon economy Foshan paint companies develop coatings product standards
1 room 1 Hall of color family meimei 27 figure self-timer single apartment [map]
A room with a Hall of the small house, a good, always easy color, look at the little white collar MM small house, the area is not large, but always warm, detail visible MM intentions. In such a small home, I want to laugh every day dreaming awake.
Not to say, to a night view of our community, well-lit, turned out to be the night time the decoration of the neighbors, that seems to warm the heart.
Ultra high performance-cost ratio of sofas, the right of the yellow flower Lei Muk lattice, antique, Oh.