Second and third gaps in the market to seize 15 billion paint business opportunities.

<p> We know that in January 31, 2010, "CPC Central Committee and State Council on efforts to increase urban and rural development, agriculture and rural development and further consolidate the basis for a number of opinions," the official release, clearly stated, "to seize the current rapid rural housing .growth and abundant supply of building materials, time, to support farmers housing as a major move to expand domestic demand and take effective measures to promote the building materials to the countryside, and encourage qualified to support local farmers through various forms according to the law building occupied housing. ."Central One file a formal major strategy of building materials to the countryside, which is the second Central and the State Council in 2009," home appliances, cars to the countryside, agricultural countryside "after stimulating consumption and expanding domestic demand, another major .initiatives. .</ P> <P> <P> <p> Materials Circulation Association China Building Materials is the "building materials to the countryside" policy unit of the main recommendations, and from rural housing, housing status and varieties of building materials and the way the countryside .a lot of research and frames are designed to research and policy recommendations by the State Council attached great importance to the national building materials and are integrated into the countryside among the specific implementation plan. .</ P> <p> as "building materials to the countryside," one of the beneficiaries of the policy, coatings and adhesives industry in 2010 ushered in a new development opportunity. .For many enterprises in the industry, "Building the countryside" policy, the implementation details, application procedures and subsidies are urgently needed to understand the rules. .Under such circumstances, the HC website promptly contact coating Circulation Association China Building Materials (Show map) Meng Guoqiang, president, invited the president of Bangladesh for the majority of coatings and adhesives business insight, "Building the countryside" policy behind the scene released ., while Bangladesh will be to paint President of topics of interest related businesses, in-depth answers. .</ P> <p> "building materials to the countryside" will set a strict access system </ p> <p> from the policy can be seen on the interpretation of "building materials to the countryside" policy put forward, the fundamental purpose .is to improve the quality of life of rural residents, to accelerate urbanization in rural areas, so "building materials to the countryside" will be strict and fair access system, adhere to national standards, adhere to the environmental protection requirements, through the establishment of a strict access system and brand building .Dealers access system, the quality, standards of qualified, reasonably priced, low-carbon green building materials products recommended to rural residents. .How to access the building product applications, due to "materials to rural areas" to implement the policy have not yet introduced, so no conclusion. .However, the proposed association of building materials in circulation, access, products must undergo strict approval system, the association will be established initially considered relevant access system, including building materials need to meet national standard, for example, is developing a "green materials circulation logo ."and so on; building materials to the countryside to go through quality testing products, and more. .</ P> <p> "building materials to the countryside" policy proposals Whole Story </ p> <p> by 2008 the global financial crisis, China's economy has been seriously challenged, particularly by export-oriented manufacturing enterprises .great impact. .As China's government unveiled a "home appliances" and "car to the countryside" and other economic stimulus policies to boost domestic demand, the domestic market has been significantly improved. .This is the "building materials to the countryside" policy introduced in the economic background. .According to Bangladesh President introduction, Building Materials Circulation Association since February 2009 has begun to carry out the "building materials to the countryside," the special events, and "building the countryside" in-depth research, January 2010, the Association will investigate the .data collection, statistical analysis, submitted to the competent ministries "on the promotion of" building the countryside "to implement the proposed report." .After 10 days, the Central Document No. officially released, "Building the countryside" step forward. .</ P> <p> "building materials to the countryside" pull coatings market over 15 billion </ p> <p> first document was published, the industry anticipates, "Building the countryside," driven by raw materials, and interior architecture .decorative value of consumption may exceed 1,000 billion yuan, starting from the coatings industry, architectural coatings and wood coatings share of these two categories account for about 15% of Interior about the basis of this estimate, "Building the countryside" to bring the paint industry .the economy should pull in 150 billion. .</ P> <p> For this argument, Bangladesh President optimistic that the actual size of the market will pull more than this figure. .This forecast in market size based on 5% of the households affected by "building materials to the countryside" policy under the new housing. .According to the investigation Association, the country plans to build housing in 2010 was 19.854 million farmers, according to the average total cost per building is 10 yuan terms, directly from the overall consumption of rural housing should be 1.99 trillion, even 5% .farmers is driven by policy, this 5% of rural households spending to reach 1,000 billion yuan, according to 15% of the paint needs to estimate, you can drive paint sales to reach 150 billion yuan. .</ P> <p> in the way of subsidies, the Bangladesh president also gives suggestions on "what kind of subsidies, the association recommended to type subsidies, direct subsidies to farmers. .There are voices that want to subsidize part of the distribution and wholesale, we do not agree, do not direct subsidies to farmers is difficult to control, the effect is difficult to grasp, can not bring direct benefits to farmers. .As a 'home appliance' successful experience in direct subsidies for farmers in the more mature programs, the implementation is not difficult, more will soon see results. ."</ P>.