Quality paint Enterprise brand management of the

"Do you know the world's most painful thing is? you bought not down the building, next to that one instead. "This is a very popular on Internet recently. Slightly concerned about news events that people know that the words "of the building" refers to the "Lotus flower in Minhang district, Shanghai," an nad jingyuan in building 13-storey residential buildings. June 27, 2008 5: 30 pm, the building under construction in residential building by the overall fall, resulting in a 28-year-old peasant-death in Anhui Province JI.

Entire building "uprooted", so the "heroic" down decrees amazing, no wonder the netizens as its name "floor, crunchy." A stone to excite Melaleuca waves, "crunchy" event, let people on building quality problems have many questions, but also raised eyebrows for its live the desired quality of the various articles concern: I live in the House is a security risk? I eat are clean? I wear is there formaldehyde exceeds the allowed figure?, and so on. It cannot be denied that in the material civilization era of rapid development, China's industries revealed business ethic is very serious. After the bridge collapse, flooded mine, derailment, dam, toxic milk powder, lean, and a series of serious quality event, people have grown accustomed to having to wear the live line, a series of articles quality misgivings.

But to fake, Jerry, and other illegal means to obtain highly profitable paint enterprises, waiting for their child only is bitter. When the quality problems surfaced, enterprises not only need to take the appropriate legal responsibility, the image will suffer serious harm, followed by the business has plummeted, and may even come to a "no Hospice". Caught in the "Stone Gate" event of sanlu milk powder that is the best example. Believe, waiting for the Shanghai "Lotus-jingyuan" developers — — Shanghai Mei are real estate development co., Ltd., will be the fate of the collapse.

Therefore, a paint enterprises, quality is always a top priority. Production of inferior products coating enterprises, not only can not talk about the development and growth, its outcome would be built on the beach, there will be a day to come tumbling down.