Wednesday, December 15, 2010

Home Improvement keep their eyes open to see the five tricks in the coatings market.

<p> paint, family decoration, a special master material. .It is understood that, in general, home decoration, paint the entire expenditure of only about 5% of renovation costs, and accounts for 80% of the entire decoration area, 100% determines the overall effect of the decoration and the home environment, directly affects the health of their families. .However, most markets are still a number of low-cost high quality products occupation, the name of environmental protection in the name of these products do not have considerable knowledge of consumer paints are easy to be deceived, believe it would fall into the deception among manufacturers. .</ P> <P> <P> <p> trick one: not only sales service </ p> <p> deception Background: Most consumers buy paint only on the immediate effect of the time, while ignoring the service. .</ P> <p> usual tricks: at time of sale only on the product introduction, but did not mention the service. .</ P> <p> consequences: when the wall appeared to fade, away powder issue, nowhere to solve, most manufacturers require consumers to resolve directly with the dealers, even when promised home repairs, the time will be dragged .eventually dropped. .</ P> <p> of mass destruction: ★ ★ ★ ★ </ p> <p> hidden cycle: about half a year </ p> <p> measures should lie </ p> <p> 1. In the economic conditions permit .conditions, to select a brand-name products; </ p> <p> 2. in the purchase of the sales staff that "home guide" requirements, manufacturers generally do not service "not necessary" and " .will have problems "and other phrases shirk; </ p> <p> 3. to the manufacturer by phone and asked home maintenance time, manufacturers will promise a good site service within 24 hours. .</ P> <p> trick two: paint Refuse to wear dress </ p> <p> deception Background: The Worship of consumer psychology. .</ P> <p> usual tricks: some of the name of the current market foreign brands of paint, in fact, a very low price in the import of foreign waste paint (expired products), in the domestic re-filling, paste foreign brands ., put foreign packaging on the market, the profits of such coatings are 4 to 5 times. .</ P> <p> consequences: This product does not have the basic properties of paint should use one or two months there will be out of powder, bleaching phenomenon, and not environmental protection, some of them have taste, to the human body .bring great health risk. .</ P> <p> of mass destruction: ★ ★ ★ ★ ★ </ p> <p> hidden period: 2 months </ p> <p> measures should lie </ p> <p> 1. Understand the manufacturers .background and history. .</ P> <p> 2. Buy mature brands. .</ P> <p> trick three: the price of local products to sell a foreign </ p> <p> deception Background: The quality is not easy consumer recognition. .</ P> <p> usual tricks: some local products using domestic raw materials, quality stable, but marked with a foreign brand to sell at high prices, if consumers buy a fake foreign goods, to spend a lot of money did not say how the results only .can see their own good or bad luck. .</ P> <p> consequences: economic losses, many spent the money, not necessarily to use really good products. .</ P> <p> of mass destruction: ★ ★ ★ </ p> <p> hide time: six months to 1 year </ p> <p> measures should lie </ p> <p> if economic conditions do not permit, .Cut to the pure domestic brands. .</ P> <p> trick four: deliberately exaggerated features </ p> <p> deception Background: consumers do not mind, do not have the knowledge of paint products, not considering the information. .The most typical paint industry is now prevalent in the so-called Observing products. .The general basic function of paint should have deliberately exaggerated the five features include: mold, easily cleaned, cover minor cracks, lasting beautiful and fragrant smell. .According to industry analysts, mold and paint functions are basic functions covered, and now they do business out of a selling point. .</ P> <p> consequences: for the two functions should have, spend 20% of the money. .</ P> <p> of mass destruction: ★ ★ ★ </ p> <p> to hide the time: life </ p> <p> measures should lie </ p> <p> see tight purse, do not blindly believe that businessmen .speculation, to understand their needs, choose the appropriate product. .</ P> <p> trick five: the concept of random speculation </ p> <p> deception background: consumer attention on environmental issues, the lack of relevant knowledge. .</ P> <p> usual tricks: to seize the concept of a consumer is not familiar with the hype, manufacturing, selling point. .Such as the recently popular zero VOC paint, concerned people, the current market conditions, the emergence of zero-VOC paint simply unrealistic. .</ P> <p> in the existing technical conditions, if the production of true zero-VOC, without affecting the basic function of paint, the price would be unacceptable to consumers. .</ P> <p> consequences: using the fabled product. .</ P> <p> of mass destruction: ★ ★ ★ </ p> <p> to hide the time: life </ p> <p> cheat measures should be: </ p> <p> 1, consult the experts before buying; .</ p> <p> 2, do not be too believe that the popular concept. .</ P>.

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