Monday, December 20, 2010

Expert Seminar on Development Strategy of paint to create a national brand Grouping.

<p> held recently in Beijing Great Hall of the acquisition of Red Lion Fuster China coatings industry conference and national seminar on brand development strategy, the participating experts and leaders believe that the current global financial crisis has brought difficulties to the development of enterprises, but .but also to revitalize national industry, to build national brands provide a good opportunity. .The productivity of the brand is extremely important, do not know how to make the brand bigger and stronger companies will never, no famous brand just can not win the fierce global competition. .</ P> <P> <P> <p align="center"> </ p> <p> chief economist of the State Information Center of the SASAC Dr. Zhang Ming said in a speech, three decades of reform and opening, China has become the world's .on an economic power, GDP is now ranked third, many of our enterprises to enter the world top 500. .Many enterprises have created their own brand. .But with the economy of our country's position in the world than our little brand. .Can count the number of Chinese brands, and which of the world-class? .The current financial crisis to China's rapid development has provided a golden opportunity, the opportunities outweigh the challenges. .And improve their corporate governance structure, to maintain the sustainable development of enterprises, is essential for creating national brands. .Under the modern enterprise system, corporate governance structure of the market economy for hundreds of years of human wisdom, and its decision-making, implementation and monitoring mechanisms, effective functioning of the mechanism of checks and balances, to make a business sustainable development. .And build a brand, especially to create a brand with national characteristics, there is no long-term struggle, no long-term high-quality products and services, is not make to the. .Corporate governance structure is currently in state-owned enterprises and private enterprises is a short-legged, therefore, improve the corporate governance structure is very important. .</ P> <p> INNOWAYS consulting company from Germany's chief economist, National Development and Reform Commission's economic structure and management researcher Dr. Li Zhenjing said in his speech, the final analysis, national competitiveness and the competitiveness of national products, we now .create a national brand, enhancing national competitiveness should be the largest corporate social responsibility. .If a country's brands are foreign brands in sing opera, national brands disappear lead to disastrous consequences. .The success of this acquisition is The First and the Red Lion a common practice of social responsibility, inter-national enterprises, the field of Chinese paint combination, complement each other, to create a national brand of great significance. .</ P> <p> China Petroleum and Chemical Industry Association, Li Yongwu at the meeting pointed out that the paint companies to strengthen brand building awareness of the brand is extremely important to productivity, do not know how to make the brand bigger and stronger companies will never ., no famous brand could never stand among the nations of the world. .Now is the era of economic globalization, because we started late, a lot of paint companies are small and scattered resources, resulting in overall strength is not strong in all businesses, resources, shortage of funds, inability to establish a strong research team, technological innovation and technological progress .slow, more suited to the increasingly fierce international competition requirements. .We hope that the paint industry to more entrepreneurs have the courage, the courage to take on development and growth of the responsibility of the coatings industry, high-raised the banner of national paint. .The international financial crisis on the impact of the petrochemical industry in China increasingly apparent, in response to the crisis, China Petroleum and Chemical Industry Association in a number of surveys and discussions, based on the relevant state departments with the petrochemical industry in the drafting and revision of the revitalization plan, is now .Research by the State Council issued a. .We hope that the paint industry and the petrochemical, industrial and other sectors together, adhere to the scientific concept of development, restructuring, independent innovation, to achieve national macro-control goal of promoting oil and chemical industry to make sound and rapid development of new contributions. .</ P> <p> Mr. Guo Xiangen from the board chairman, said the country without a national industry can only be jeopardized. .Industry in China before is very hard to do, and foreign investment than do have capital, management, technology and personnel deficiencies, coupled with the right policies, and even some government procurement are also shut out the national brands, so that a considerable .part of the businessmen who made money after the sale of the business to emigrate or to change jobs. .Different now, more and more of our national brand by the government's concern and support. .History of the baton has been passed into our hands. .In the near future, China will become a more national brands and the main theme of the Chinese market affect the world market, which is the obligation of national enterprises. .</ P> <p> experts said, creating national brands, from domestic market to international markets. .If only our market position in China, some enterprises not complying with the State of hope, not in line with our national brand to build such a high profile portfolio of content. .Out the past few years goes out of business very quickly, especially in the last two or three years, can be said that spurt goes out. .This time, the financial crisis gave the Chinese a good opportunity. .Recently, many enterprises, including the central enterprises have signed a number of acquisitions in foreign contracts. .Advantage of this crisis, and certainly not just use this as a crisis, so that our national brand to the world, that every entrepreneur should seriously consider the opportunity. .We often say that something is the only nation of the world. .For the brand, the only truly world brands that reflect the national character. .</ P> <p> The experts also pointed out that to build a strong brand, must pay attention to the main industry, the main well, the main business of each company has its own characteristics, highlighting a fist, have the competitive edge. .Many companies do everything, then lost the competitive edge. .Our early stage in the development of SMEs, we must pay special attention, not to be tempted by something outside, I feel that the money to do that, the money to do this, not the main industry, there is no competitive. .So there must be a strong competitive edge, we must highlight the main industry, adhere to the main industry. .</ P> <p> Gou Zhongwen, vice mayor of Beijing, the State Council Development Research Center Director Dr. Qian Pingfan industry, Tongzhou District, Beijing Vice Mayor Zhang attended the meeting and made a statement. .China Coating Industry Association Chairman Wang Zhuo, Wang Yue-kun Secretary-General, the Secretary-General of China Building Decoration Association Tianwan Liang, China's agriculture chief editor of Film and Television Centre Zhao Zekun attended seminars. .</ P>.

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