2010, three major areas of architectural coatings segment override paint market structure.

<p> now paint has become inseparable from our daily lives is an important consumer goods. .From our home furniture, walls, floor to take out the cars, ships, and we use mobile phones, computers, etc., need to dress up and protect the paint. .So many types of paints, coatings market can be said to be a big cake, a single architectural coatings can be divided into exterior paint, interior wall paint, floor paint, and many other categories, industrial coatings are also divided into automotive coatings, marine coatings, the volume .wood coatings and other varieties. .China's paint industry in recent decades the rapid development of the market from scratch, from small to large rapidly mature. .With the increase in competitors in the market, particularly for foreign strong brand presence, increasingly fierce competition in the industry appeared to today, the paint industry can be said to have entered a "brand segmentation era", how to do different disaggregated .the field of paint brands, which led China coating industry high-speed and healthy development of the paint industry in 2010 need to think more of the new proposition. .</ P> <P> <P> <p> institutions, according to a report on the global coatings market research reports, construction activities directly affect the number of end-use market, the coatings market demand is an important driving force. .In addition to decorative coatings market, industrial coatings, coil coatings and wood coatings in 2009 to promote integrated global coatings market demand and make up about 70% of the overall coating needs. .At the same time, China's paint market is undergoing structural changes, in addition to the traditional architectural coatings market, wood coatings, industrial coatings, is also up to the power of vigorous development. .More space for development will also bring more competition in the market! This means that the future competition in the market paint to give the "branding" issue is not just a series of exclusive is the architectural coatings industry .focus of discussion, brought about by the fierce market competition will also be a comprehensive test of industrial coatings, wood coatings and other fields. .</ P> <p align="center"> </ p> <p align="center"> 2010 rewrite the three major areas of architectural paint coatings market segment structure </ p> <p> the one hand, the healthy development of the coatings industry .requires the development of the flourishing situation, on the other hand need contending personality characteristics. .The development needs of the industry segments in different areas of prosperity, and segments can generate a lot of first-, in fact, if a large enterprise seeking perfection, overextended, it is difficult to focus to make their own characteristics. ."Sub-brand" specific to the paint industry, the integration of their products means perfect, in the professional field to create their own competitive products, to create a professional status. .Specializing in the production of furniture, such as paint, specializing in the production building to repair the paint. Or professional industrial paint, anti-corrosion paint. .This would establish their own business and brand characteristics, and soon opened the gap with competitors to seize market high ground. .</ P> <p> 2010 World Expo will be held in Shanghai, China's production and manufacturing of paint into the paint will show the world China's great power presence. .Observed to be fully and correctly the paint market in China, then in addition to the field of architectural coatings, we want to observe, to share should be more broad and breakdown of the coatings market. .As an industry information, marketing, brand communication, business, market research and other projects of the integrated service platform, network organized by the HC coating "paint brands named the sixth top ten" event has entered the voting phase. .Network General Manager, Mr. Guo Xihong HC coating introduces "First, industrial coatings and wood coatings with the rapid development, we find that an extension of market segmentation and changes; Second, and more responsive service, broader paint companies in different fields .requirements, this a feature of the top ten for the largest selection of the coatings industry was broken down and extended, and the first time at home and abroad Wood brand, the industrial paint brand into the selection of the range. .. " .After 6 years of continuous improvement and development, the Chinese coating industry has been named top ten in the industry have a certain influence and attract a large number of paint companies and individuals to take part in the selection event. .Create a favorable market environment to accelerate development, brand awareness and lead paint industry to jointly promote the healthy development of the moving target, but also by the industry leaders and experts widely recognized and supported. .Services, the rapid development of China coating industry, we need to explore more. .</ P>.